CREATING A FUNCTIONAL SHOWCASE
Seeking a significant transformation for its 1,200 sqm facility, Technogym wanted a state-of-the-art fitness facility that encapsulated their brand ethos, while providing exceptional user experience. It needed to be both visually appealing and highly functional, promoting seamless interaction with their state-of-the-art fitness equipment. The project needed to consider space utilization, integrating Technogym’s distinctive branding, and sustainable design practices.
INTEGRATING TECHNOLOGY AND WELLNESS
We began by aligning with the client’s vision, operational needs, and international corporate identity. Challenges included optimizing space and integrating advanced fitness technologies, which we addressed through adaptive lighting, flexible illumination, and a layout planned to maximize space and ensure smooth flow. Natural elements were incorporated to enhance air quality and create a serene workout environment.
Cutting-edge technology was integrated to make workouts interactive and engaging, while sustainability eco-friendly materials and other sustainable practices supported Technogym’s commitment to environmental stewardship. The use of acoustic panels delivered quieter workout environment for user comfort and wellness.
INNOVATIVE DESIGN SOLUTIONS
The final fit-out featured their yellow and black colour scheme, which was integrated with natural wood elements to create a harmonious and inviting atmosphere. The successful completion of the Technogym project boosted client satisfaction and user well-being. The facility now stands as a flagship example of how thoughtful design can revolutionize the fitness brand experience and showcases the power of innovative solutions for the wellness space.
