Porsche

Trend Group was thrilled to undertake the coordination and implementation of an innovative Porsche showroom concept. Working closely with Porsche’s design team, our emphasis was on achieving technical precision and seamless integration of the unique facility.

This urban studio is the first of its kind in the Southern Hemisphere, designed to immerse visitors in the Porsche brand while offering access to a range of services. More than just a showroom, it serves as a vibrant destination for enthusiasts and potential buyers, featuring engaging spaces like the Carrera Café and Driver’s Selection area for merchandise. Dedicated areas celebrate Porsche’s heritage and highlight advancements in E-Performance, including insights into the 918 Spyder, the brand’s inaugural hybrid sports car.

The showroom is designed to provide a modern and interactive experience, offering a sophisticated atmosphere that showcases the Porsche brand’s intricacies. This attention to detail enhances visitor connections to the iconic vehicles and ensures an exhilarating digital interaction, setting a new standard in automotive showrooms.